Incomaker

What will the add-on bring you?

Incomaker is an advanced AI tool for retention marketing. It leverages data from e-commerce platforms and other systems to automate retention marketing, from capturing and identifying random visitors to guiding them to their first purchase, upselling, managing customer satisfaction, encouraging repeat purchases, and leveraging customers to spread positive reviews. It utilizes email, SMS, social networks, and on-site elements directly on the e-shop, bringing additional revenue through AI.

Key Features of Incomaker:

1. Turn Random Visitors into Customers

   Don’t let opportunities slip away. Incomaker collects contacts through pop-ups, forms, information from the e-shop, and other channels. It identifies visitors, profiles them, and then automatically targets them with campaigns. It enables contact collection from Facebook ads using Leads Ads or sign-ups for notifications. Everything is compliant with GDPR and the Electronic Communications Act (cookies).

   

2. We’re Not All the Same: Ensure Attention with Personalization

   Be personal in your communication. Incomaker ensures the right communication with the right customer at the right time. It simplifies content creation regardless of how many e-shops or language versions you operate. It will always speak to the customer in their language, select suitable products, and show personalized prices. Higher personalization leads to more conversions.

   • Communication in the customer’s language
   • Text declension
   • Addressing by name
   • Personalized product offers
   • Personalized prices and currencies
     
     

3. Convince the Customer to Make Their First Purchase

   Individual discounts on first purchases, automation of abandoned carts via email, social networks, or SMS can help guide hesitant customers to their first purchase and recover 8-10% of sales that would otherwise be lost. Product widgets can personalize product offers directly on the e-shop or suggest upsell products. Information bars and notifications alert customers to promotions and create a sense of urgency. Incomaker helps drive customers to their first purchase.
   

4. Communicate Continuously, Advanced Segmentation Methods Enable More Accurate Targeting

   Incomaker has the deepest data integration with e-shops and can fully utilize this data. Customer segmentation based on their attributes, previous purchasing behavior, geolocation, website behavior, campaign responses, contextuality, lead scoring, RFM segments, cohorts, buying personas, and many other options allows for even the most complex marketing strategies without the need for professional data analysts.

   Incomaker can also select the most suitable customer groups for a chosen set of products, significantly improving reach and avoiding bothering irrelevant customers. Communicate continuously with personalized offers across all available channels. Automatic social media posts save marketers' time.

   We can comfortably communicate with customers through all channels:

   • Email
   • SMS
   • Social networks
   • On-site elements on the website
   • Pop-ups
   • Landing pages
   • Integration with external tools

5. Monitor Satisfaction After the First Purchase and Bring the Customer Back Over Time

   Incomaker can send a sequence of emails after the first purchase, explaining the benefits of the e-shop compared to competitors, return conditions, or inviting them to a VIP club. Assessing satisfaction after the customer receives their goods helps Incomaker prevent negative reviews on price comparison sites.

   For fast-moving goods, Incomaker can identify patterns in customer behavior and offer them repeat purchases of products that will soon run out (e.g., toners, diapers, pet food).

   Incomaker allows for optimal communication at every stage of the customer lifecycle by combining available channels. It offers a range of proven scenarios or allows the creation of any custom workflow.

6. The Cheapest Marketing is a Friend’s Recommendation

   Incomaker actively supports measuring customer satisfaction. It alerts customer support to dissatisfied customers and can respond to the returns process. It actively encourages satisfied customers to recommend the e-shop and products to their acquaintances using all available channels.

7. Data-Analytical Module and Reporting

   Incomaker maximizes the use of data from all sources. It can extract data not only from e-shops or websites but also from external ERP, CRM, and other transactional systems. It allows for data cleaning, removing duplicates, adding addresses, geolocation, correcting email addresses, and much more. It performs advanced data analytics, displays outputs in clear reports, and prepares data for use in campaigns and exports.
   

8. International E-Shops

   Incomaker supports various languages and markets extensively. Our clients operate throughout Europe. Incomaker respects different languages, currencies, and cultures. It will always communicate with the customer in their language and consider their customs (e.g., individual holiday calendars for over 15 countries). You can manage multiple e-shops separately or together, depending on what suits your marketing strategy.

How do I activate and operate the add-on?

• In the Add-ons section of the Upgates administration, search for "Incomaker."
• Click on the Activate button.
• If you don't have an account yet, one will be created for you in Incomaker, and you will receive an email with instructions on how to log in and further set up your account.
• Once a day, Incomaker will use the add-on to download data from your e-shop so that you can use it for campaign targeting.

Why choose this particular add-on and what are its competitive advantages?

Why choose Incomaker?

• Guaranteed Positive ROI – Incomaker guarantees a positive ROI within 6–8 weeks.
• Customer Support in Czech – Our customer support is available every weekday, always happy to assist with any issues. We're also glad to consult on your retention strategy to help you achieve the best results.
• Reliable Deliverability thanks to our own email infrastructure.
• Integration of Various Marketing Tools – All-in-one solution, no need to pay separately for email marketing, SMS gateway, pop-ups, analytics, and reporting tools, or to train your staff on multiple platforms.
• Support for Integration of Multiple E-shops within a single user account.

Is this addon appropriate for you?

Who is the add-on intended for?

Incomaker is designed for B2C e-shops or B2B companies selling products with high demand.

Incomaker is the perfect solution for you if you are facing at least one of the following issues:

• You are not satisfied with the performance of your digital marketing.
• You are spending too much money on online advertising.
• You run an established e-shop or multiple e-shops and other websites and blogs.
• You operate in multiple markets and serve customers speaking different languages, or you have ambitions for international growth.
• Your digital marketers are overwhelmed.
• You work in a team or collaborate with an agency and constantly struggle with passing on materials and approving campaigns.

Incomaker does not depend on the activation of another plugin or template.